FLITE Onboards Ali Fazal Alongside Brand Ambassador Sanya Malhotra for its 'Style Ka Naya Andaaz' Campaign
Joining Brand Ambassador Sanya Malhotra, Ali Fazal features in the brand's new 'Style Ka Naya Andaaz' campaign, bringing a fresh perspective to the FLITE Buckle Collection.
New Delhi [India], August 6: FLITE, India’s leading family fashion footwear brand from Relaxo Footwears Limited, has onboarded actor Ali Fazal to the FLITE family. Joining Brand Ambassador Sanya Malhotra, Ali Fazal features in the brand's new 'Style Ka Naya Andaaz' campaign, bringing a fresh perspective to the FLITE Buckle Collection.
The association marks an exciting chapter in FLITE's evolving style journey as the brand continues to strengthen its connect with today's style-conscious consumers. Together, Ali Fazal and Sanya Malhotra embody confidence, effortless style, and individuality, making them the perfect duo to represent the FLITE Buckle Collection.
At the heart of the association is the FLITE Buckle Collection - a range that reflects FLITE's vision of contemporary style. Created for today's fashion-conscious consumers, the collection celebrates confidence, self-expression, and effortless style, inspiring them to embrace every occasion with A Naya Andaaz. The campaign will unfold through three films, beginning with the Monsoon season, followed by Festive & Wedding celebrations, and concluding with an Eid-themed film. While each film captures a distinct consumer moment, they are united by a single thought—' Style Ka Naya Andaaz'—encouraging consumers to embrace footwear as an extension of their personal style.